Privacy Policy

Last updated: February 2026

This Privacy Statement explains how Serenco UK Ltd collects, uses, and protects your personal data when you visit www.serencob2b.co.uk or contact us.

We are committed to protecting your privacy and handling your personal data transparently and securely.

Who we are

Data Controller: Serenco UK Ltd
Registered Address: 66-80 Huxley Close, Park Farm Industrial Estate, Wellingborough, Northamptonshire,NN8 6AB

Email: sales@serenco.co.uk
Phone: 01604 790982

If you have questions about this Privacy Statement or your personal data, please contact us using the details above.

What personal data we collect

We may collect and process the following information:

Information you provide directly

• name
• email address
• phone number
• business details
• information included in enquiries or messages

Information collected automatically

When you visit our website, we may collect:

• IP address
• browser type & version
• pages visited
• time and date of visits
• referring website addresses

This data helps us improve website performance and user experience.

How we collect your data

We collect personal data when you:

• complete a contact form
• email or call us
• request information or services
• subscribe to updates (if applicable)
• browse our website (via cookies and analytics tools)

How we use your personal data

We use your data to:

• respond to enquiries
• provide requested services or information
• improve our website and services
• maintain security and prevent fraud
• comply with legal obligations

We do not sell your personal data.

Legal basis for processing

Under UK GDPR, we rely on the following lawful bases:

Legitimate Interests
To respond to enquiries, operate our business, and improve our services.

Consent
For non-essential cookies and marketing communications (where applicable).

Legal Obligation
Where processing is necessary to comply with legal requirements.

Contractual Necessity
When processing is required to provide services you have requested.

Cookies and tracking technologies

Our website uses cookies to improve functionality and analyse usage.

Non-essential cookies are only used with your consent.

For full details, see our Cookies Policy

Sharing your data

We may share your data with trusted third parties where necessary, including:

• website hosting providers
• IT & security providers
• analytics services (e.g. Google Analytics)
• professional advisers (legal, accounting)

These providers process data only on our instructions and in compliance with data protection laws.

We do not sell personal data.

International data transfers

Some third-party services we use may transfer data outside the UK.

Where this occurs, we ensure appropriate safeguards are in place, such as:

• UK adequacy regulations
• Standard Contractual Clauses (SCCs)
• equivalent legal safeguards

Data retention

We retain personal data only as long as necessary to fulfil the purposes it was collected for, including legal, accounting, or reporting requirements.

Typical retention periods:

• enquiries: up to 12–24 months
• customer records: up to 6 years (legal & tax requirements)
• analytics data: according to provider settings

Your data protection rights

Under UK GDPR, you have the right to:

✔ access your personal data
✔ request correction of inaccurate data
✔ request erasure of your data
✔ restrict processing
✔ object to processing
✔ data portability
✔ withdraw consent at any time

To exercise these rights, contact us at: sales@serenco.co.uk

Security of your data

We implement appropriate technical and organisational measures to protect your data, including:

• secure servers and encryption
• access controls
• security monitoring

Links to other websites

Our website may contain links to external sites. We are not responsible for their privacy practices.

Changes to this Privacy Statement

We may update this Privacy Statement periodically. Updates will be posted on this page.

Complaints

If you are unhappy with how we handle your data, please contact us first so we can resolve the issue.

You also have the right to lodge a complaint with the UK supervisory authority:

Information Commissioner’s Office (ICO)
https://ico.org.uk
Telephone: 0303 123 1113